Taco Bell Revives Y2K Menu With $3 Classics, 7-Layer Burrito and Cool Ranch Comeback

Taco Bell will roll out a nationwide Y2K menu on September 9, reviving five cult favorites for three dollars or less and sparking a full throttle nostalgia frenzy.
Hi, I am Quinn Parker, and I am buzzing harder than a triple espresso about this time machine disguised as a drive-thru. Hold my iced coffee, because we need to speed talk through the crunchy, cheesy, cinnamon-dusted details before the line wraps around the block.
Here is the spicy scoop. The fast food icon is officially resurrecting five throwback stars that fans have been begging for. On the roster are Cool Ranch Doritos Locos Tacos, the Double Decker Taco, the 7-Layer Burrito, the Chili Cheese Burrito and the Caramel Apple Empanada. That is right, the cinnamon-sugar crusted, gooey apple pocket is clocking back in, and yes, I am emotional. Every item lands at three dollars or less, which means your wallet can exhale while your taste buds stage a reunion tour. This is not hearsay. The lineup was confirmed in an August 28 company statement and echoed by E! News coverage, so consider the tea served hot and verified.
Let us talk timing and extras, because Taco Bell did not just phone this in. The Y2K menu hits every U.S. location on September 9. To mark 20 years of the Crunchwrap Supreme, the chain is also pushing a nine dollar Discovery Luxe Cravings Box that stacks some of the brand’s greatest hits in one neat package. Inside you will find a Crunchwrap, a Cool Ranch Doritos Locos Tacos, a classic crunchy taco, chips with nacho cheese and a medium drink. Translation, it is the mixtape of your munchie dreams, curated for maximum snack nostalgia.
But wait, there is merch, and it is giving mall kiosk in the best way. Three limited time Time Capsule drops will roll out weekly from September 2 through September 16. Expect a blinged out Ed Hardy style hat, a sleek Y2K inspired digital watch and a vintage leaning throwback tee. You know that tee is about to sell out faster than a lunch rush at 12:05. It is fashion meets fast food, and my inner early aughts teen is shrieking.
Now for the digital twist that made me spit foam into my cup. Taco Bell is introducing Crunchkin, a virtual pet inside the brand’s app that you feed with menu inspired care. Nurture the little crunchling, watch it grow and unlock special rewards along the way. Think pocket pet energy with loyalty perks baked in. It is low key brilliant and high key adorable. And yes, I am already imagining it crying if I forget to log lunch.
The company is not shy about the throwback move. Chief Marketing Officer Taylor Montgomery put it plainly in the August 28 statement, noting that no one did the 2000s quite like Taco Bell and that fans never stopped asking for these items. The message is clear. This is not a limited stunt with no soul. It is a full celebration of flavors, fashion and fun from an era that refuses to go quietly. The fan reaction backed it up. On X, one user declared, This pleases me, while another announced they were camping out for the Double Decker Tacos. Honestly, same.
If you are new to the lore, here is why the internet is vibrating. The Double Decker first taught a generation that tacos can be better together. The 7-Layer Burrito turned a party dip into a handheld experience that could double as a nap pillow. The Chili Cheese Burrito is a cozy classic wrapped in nostalgia, and the Caramel Apple Empanada is the unofficial dessert you ate before telling anyone you ordered dessert. Cool Ranch Doritos Locos Tacos, of course, multiplied Taco Bell’s crunchy universe in its own bold flavor lane. Fans have receipts, and they have been posting their cravings for years.
There is even a bit of history simmering under the surface. The brand has flirted with blasts from the past before, from Halloween themed Black Jack Taco cameos to disappeared favorites like the Enchirito that once dominated menus. The new Y2K slate ties that legacy into one cohesive comeback, then sweetens the deal with that nine dollar box and a tiny digital companion who literally rewards you for eating. Strategic? Yes. Fun? Absolutely.
If you are plotting your game plan, circle the calendar for September 9, warm up the app for Crunchkin and keep an eye on those weekly merch drops between September 2 and September 16. Prices are friendly, the lineup is stacked and the vibes are core memory certified. I will be the one in line loudly debating whether a Cool Ranch shell pairs with a Caramel Apple Empanada chaser. For research.
In the words of your favorite caffeinated aunt, this is the kind of news that makes me check my watch, grab my keys and text the group chat in all lowercase. Classic menu, modern perks, budget approved. If Taco Bell is throwing a Y2K party, I am showing up in glossy lip balm with a pocket pet on my screen and a Crunchwrap in my hand. Whew. That was a lot of delicious information. Now excuse me while I power walk to the nearest drive-thru like it is 2004.
Okay, I need to calm down after that.
Sources: Celebrity Storm and E! News, Taco Bell Newsroom
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