Recreate the Kardashian Glow with Ash K Holm’s Exclusive Ipsy Icon Box
Elena West here and this is your moment to shine. Get ready – this is BIG: Los Angeles makeup maestro Ash K Holm just revealed the secret beauty arsenal behind Kim, Khloe and Kris’s iconic radiance. Today we dive deep into her must-have products, pro tips and the limited-edition Ipsy Icon Box that will change your beauty game.
In an exclusive chat with E! Online, Ash K Holm exposed the foundational step every beauty lover needs: a flawless skincare base. She emphasizes cleansing, intense hydration and priming as non-negotiables before any makeup brushes touch your face. “A solid base with the right skincare makes all the difference in how your makeup performs and lasts,” she explains.
This August, Ipsy subscribers can score her handpicked collection of eight full-size superstar products. Inside the Icon Box you’ll find gems from Patrick Ta Beauty, Makeup by Mario, Elemis and more. Each formula is tested and trusted on the Kardashians’ walk-offs and photo shoots, letting you channel that red carpet aura at home while supplies last.
Ash spills the details on her top brow hack: the Toy Factory Niabrow Serum Brow Gel. This multitasking serum-laminate tames unruly hairs and holds arches in place all day without any flaking. “Whether you’re going for a barely-there look or full glam, this gel delivers instant polish,” she says.
Kim’s glow is non-negotiable, so Ash turns to Makeup by Mario’s Soft Glow Highlighter. Fans rave about its seamless blend and soft-focus sheen that looks lit-from-within and never chalky. With five luminous shades in the box, every complexion can shine.
Under the eyes, Ash relies on RMS Beauty’s UnCoverup Concealer. She praises its skin-like finish and flash-friendly performance on the red carpet. This breathable formula brightens dark circles and layers seamlessly under photography lights.
For head-to-toe radiance, Elemis’s multivitamin body oil joins the lineup. It tackles dullness, boosts firmness and restores elasticity for skin that feels nourished, supple and youthful.
Ash also points out the most common makeup misstep: skipping a quality primer. She suggests selecting formulas that suit individual skin types – a matte foundation for those with oilier complexions or a hydrating primer and dewy-finish products for drier skin. “Knowing your skin and the right primer can elevate your makeup game from good to legendary,” she says.
Subscribers receive the Icon Box at home each month with tracking updates via the Ipsy app. Ash warns that this exclusive edition moves fast – her celeb clients use these products backstage and fans snap them up just as quickly.
Every tip and product in this box comes directly from the artist behind the Kardashians’ most photographed looks. Now take these insights, unlock your own Hollywood glow and make something great happen. Remember, knowledge is power!
Sources: Celebrity Storm and E! Online, Ipsy
Attribution: Creative Commons Licensed
