Kinepolis Takes the Movie Experience Up a Notch with New Imax Screens
Welcome to the show, where the plot thickens, and the screen gets larger! In a dazzling display of ambition, Belgium’s cinematic powerhouse, Kinepolis, has just unveiled a game-changing deal with Imax that will see the addition of nine brand-new Imax theaters across Europe and North America. This isn’t just a casual upgrade; it’s a full-throttle expansion that will nearly double Kinepolis’s Imax footprint in Europe, bringing the total to a whopping thirteen locations. And let’s be real: who wouldn’t want to experience Hollywood’s biggest blockbusters in jaw-dropping detail with next-generation laser technology?
This announcement, made at the glitzy CinemaCon, hints at Kinepolis’s unwavering commitment to elevating the cinematic experience. With locations slated for France, Belgium, Spain, the Netherlands, and even a few stateside in the U.S. and Canada, the company is clearly betting big on the resurgence of moviegoing. After all, who wouldn’t want to be enveloped in the action of upcoming flicks like “Mission: Impossible – The Final Reckoning” or the much-anticipated “How to Train Your Dragon”? Eddy Duquenne, the CEO of Kinepolis Group, is practically rolling out the red carpet for this venture, emphasizing that the goal is to provide top-tier film experiences that cater to the audience’s insatiable appetite for immersive storytelling.
This isn’t just a flash in the pan; it’s a calculated move in response to the ongoing box office recovery post-pandemic. In 2023 alone, Kinepolis added eight Imax screens across various locations, which indicates that they’re not merely dipping their toes in the water; they’re diving headfirst into the cinematic ocean. Meanwhile, this latest agreement signals a broader trend in the industry, where premium experiences are becoming the gold standard rather than the exception.
So, as we brace ourselves for a slew of blockbuster releases, one thing is clear: Kinepolis is not just keeping pace; they’re setting the stage for a new era in cinema that promises to dazzle and inspire. Just remember, if you plan on watching those films, prepare for an experience that will be anything but ordinary. Class dismissed. Don’t forget your popcorn!
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Sources: Celebrity Storm and ** The Hollywood Reporter, Variety, Deadline
Attribution: Creative Commons Licensed
