Hoda Kotb’s Brunch with Kathie Lee After Today Exit Raises More Questions Than Answers

Looks like we can’t even let retirement stay retired—Hoda Kotb just turned Instagram into a reunion bulletin board by tracking down Kathie Lee Gifford for a cozy catch-up. If you were holding out hope that the world might pause for actual news, brace yourself: Hoda, who inherited the lonely fourth hour seat after Kathie Lee waved goodbye in April, posted three sunlit snapshots of them hugging over brunch. Her caption? A dead-pan “Guess who I found!” as though stumbling upon a lost sock wouldn’t be any more surprising.
Their get-together was captured on June 5 in New York City, according to People Magazine, with Kotb sporting crisp white linen and Gifford flashing a warm smile in a floral A-line frock. They may have swapped pleasantries about “life after Today,” but let’s be real—this is just another puff piece in the relentless cycle of celebrity upkeep. After nine years of on-air camaraderie, Gifford’s April departure was hailed as “the end of an era,” per Dotdash Meredith’s RSS feed, yet here they are, back in each other’s orbit, ensuring we never forget how quickly morning-show dynasties recycle.
Fans predictably flooded the comments—per People—to gush about BFF goals and ask, “What’s next?” But don’t kid yourself: this is exactly the kind of feel-good content designed to distract from the fact that ratings are slipping and genuine connection seems extinct beyond Starbucks lines and Instagram filters. Kotb’s reunion snaps are nice enough, but if you squint behind that sun-drenched veneer, you’ll see two women who once energized millions now reduced to caption battles and nostalgic clap-backs. Remember when TV hosts actually broke news instead of recycling their own headlines?
And what of Kathie Lee’s promise to “enjoy slower mornings”? It’s already collateral damage in the endless churn of online engagement. If a lunch date is all it takes to sap retirement of its final shred of dignity, imagine what next week’s viral TikTok will do to our collective sanity. Meanwhile, Hoda’s feed has transformed into a highlight reel of sentimentality—a clear sign we’re only a few brunches away from reboots and reunion tours. Mark my words: the network will milk this bromance for every last click, and we’ll dutifully scroll on, hoping for substance but settling for “Guess who I found!”
Anyway, can’t wait to see how this back-slap bonanza spirals.
Sources: Celebrity Storm and People Magazine, Dotdash Meredith RSS Feed
Attribution: Creative Commons Licensed