Happiest Baby’s Apology Sparks Outrage After Influencer’s Loss
Ah yes, here we are again in a world where companies fail to read the room—welcome to the Happiest Baby debacle. After influencer Brooklyn Larsen faced the unimaginable tragedy of losing her son, Rocky, just before birth, the popular bassinet brand decided to add insult to injury by requesting the return of their $1,700 product. How delightfully tone-deaf, right? In a move that would make even the most oblivious CEO cringe, Happiest Baby asked for the bassinet back when Brooklyn was unable to fulfill her promotional obligations due to her devastating loss. I mean, really, what were they thinking?
The backlash was swift and brutal, with Brooklyn’s sister, Kenna Bangerter, taking to social media to express her outrage. Kenna’s poignant message emphasized the absurdity of demanding a grieving mother return a bassinet that would never cradle her child. “Super disappointed in a certain brand during this unimaginable time for my sister,” she lamented, encouraging followers to ponder the sheer insensitivity of such a request.
Happiest Baby eventually issued a formal apology, expressing their deep sympathy and acknowledging that their actions added to Brooklyn’s grief. They vowed to take internal steps to ensure that such a mistake would never happen again. But let’s be real, how did this even make it past the first round of internal review? This isn’t just a marketing misstep; it’s a glaring example of a brand failing to embody the very values they claim to uphold.
As Brooklyn navigates her sorrow while raising her son Rome, the world watches—hoping that brands will take a cue from this lesson in empathy. Class dismissed, Happiest Baby. Perhaps next time, try to remember that a little compassion goes a long way.
Sources: Celebrity Storm
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