Justin Bieber Gets Real About “Swag” Album Struggles

Another chart-topper confession coming right up: Justin Bieber’s surprise seventh studio album Swag doubles as group therapy—minus the fainting couches. In a world where pop stars spill everything from protein shakes to heartbreaks, Bieber’s “Therapy Session” interlude with comedian Druski might be the most refreshingly blunt self-portrait yet.
Justin, now 31 and a dad to 10-month-old Jack Blues with wife Hailey Bieber, lets listeners eavesdrop on his emotional baggage. Over Druski’s deadpan prompts—“Sometimes when I know you’re trolling and they don’t even understand, they call it losing your mind”—Bieber admits he’s just “being a human being.” Translation: he tweets when bored, snaps when caffeinated, and yes, fans freak out. But aren’t we all just scrolling while we wait for actual excitement?
The singer confesses that public commentary on his mental health has become a heavyweight belt he never asked for. “People always asking if I’m okay,” Bieber sighs on the interlude, “and that starts to really weigh on me.” Who knew global superstardom included an unpaid gig as everyone’s emotional spotlight? Next track, “Glory Voice Memo,” channels his faith—complete with gospel-tinged plea: “I’ve been used and I’ve been beaten down… beggin’ You for mercy.” Nothing says vulnerability quite like a sung prayer, especially over a beat made for stadium acoustics.
Every third song seems to roast him for one public moment or another. In “Standing on Business,” Bieber and Druski revisit his viral paparazzi rant—remember the lip curl that broke the internet? They dissect why “business” pronounced properly didn’t convince photographers he meant business. Spoiler: a mispronounced “bih-ness” apparently carries more street cred. If only we could trademark that accent adjustment for the rest of us.
Of course, there’s a love letter to Hailey on “Devotion.” Bieber sings he likes being “scolded” by his wife—proof that tough love still outperforms bad headphones for ignoring drama. Their romance highlights include a mirror selfie collaboration on her Skylrk leather jacket line (April 2025) and a snowy Aspen outing (January 2025). Three months post-baby, the Biebers walked off into the winter sunset—employing puffer coats as de facto relationship rings.
Swag ultimately stitches together therapy confessions, faith anthems, and relationship odes into 13 tracks of self-examination set to modern pop. It’s less about beats per minute and more about beating the rumor mill. Bieber’s candid approach feels like watching someone unpack their emotional carry-on at 30,000 feet. So there you have it: a superstar battling trolls, paparazzi, and his own psyche—all while dropping bangers. Let’s pretend we learned something today.
Sources: Celebrity Storm and E! Online, People Magazine
Attribution: Creative Commons Licensed