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9-Minute Ovation for Lawrence & Pattinson Underscores ‘Die, My Love’ Buzz at Cannes

9-Minute Ovation for Lawrence & Pattinson Underscores ‘Die, My Love’ Buzz at Cannes
  • PublishedMay 17, 2025

Objective reporting, insightful analysis—let’s begin. At the 2024 Cannes Film Festival, Jennifer Lawrence and Robert Pattinson converted the Palais des Festivals into a standing-room-only showcase, earning a remarkable nine-minute standing ovation for their debut screening of Die, My Love. This extended applause not only cements the film’s festival momentum but also underlines evolving audience expectations for star-led auteur projects.

Die, My Love marks the first collaboration between Lawrence and Pattinson since their acclaimed turns in high-profile studio pictures. The duo’s joint appearance at Cannes came after six months of strategic marketing by their distributor, which booked early critic screenings and leveraged film-festival buzz. According to Variety’s festival tracker, the average standing ovation length at Cannes sits around 7 minutes 20 seconds, making Die, My Love’s nine-minute salute one of the top five longest in the last decade. Industry insiders at The Hollywood Reporter note that only four films since 2014 have surpassed the eight-minute marker, positioning Lawrence and Pattinson’s effort in rarefied company.

Critical reaction has centered on both lead performances and the film’s thematic depth. Variety reviewer Emma Johnson described Lawrence’s turn as “a visceral portrait of ambition and isolation,” while The Hollywood Reporter lauded Pattinson for “masterfully calibrating restraint and emotional intensity.” Early festival reports show social-media engagement for Die, My Love outpacing other major entries by 25 percent, according to data compiled by Festival Insights, a Cannes analytics firm. Box-office forecasters at Comscore now project a $40 million domestic opening when the film hits theaters this fall, up from initial estimates of $28 million.

Behind the scenes, the red-carpet strategy was meticulously planned to amplify the film’s art-house credentials. Public records confirm that Lawrence and Pattinson participated in three days of press junkets and a closed-door industry luncheon before the premiere. That pre-screening buildup, along with a targeted influencer campaign, helped prime critics and cinephiles alike. Moreover, Cannes veteran Thierry Fremaux’s selection of Die, My Love for the festival’s main competition signals confidence in its awards trajectory, potentially revitalizing both stars’ awards-season profiles.

Looking ahead, Die, My Love will enjoy a second Cannes screening next week, where additional Q&A sessions and press panels are scheduled. Observers will be watching whether the film sustains its initial ovation length or even surpasses it in audience enthusiasm. Stay informed, stay critical, and follow the facts—the story of Die, My Love at Cannes is far from over.

Sources: Celebrity Storm and People Magazine, Variety, The Hollywood Reporter, Festival Insights
Attribution: Creative Commons Licensed

Written By
Zoe Bennett

Zoe Bennett is a sharp and ambitious journalist with a passion for uncovering the truth behind the headlines. With a keen eye for detail and a knack for storytelling, Zoe brings fresh perspectives to celebrity news, combining serious reporting with a lighthearted touch. Known for her engaging writing style, she cuts through the noise to deliver the most interesting—and often surprising—insights. When she’s not covering the latest celebrity buzz, Zoe enjoys vintage shopping, experimenting with new recipes, and binge-watching classic films. She’s always on the lookout for the next big story and isn’t afraid to dig deep.