Bill Belichick Backs Jordon Hudson at Miss Maine USA

I suppose I need to spell this out: New England Patriots head coach Bill Belichick was front and center cheering on his girlfriend, Jordon Hudson, at the Miss Maine USA pageant. In case you missed the headlines—and apparently need a little guidance—here’s the lowdown on how gridiron glory met the world of pageantry.
Jordon Hudson, a 25-year-old fitness coach and former Miss Maine Teen USA competitor, traded her workout gear for evening gowns on November 12, 2023, at the Augusta Civic Center. Representing Kennebunk in the state competition, Hudson dazzled judges with her poise and a personal platform focused on mental health awareness. According to her Instagram, she’s been training for months—balancing workouts, pageant prep, and the occasional Patriots playbook review (yes, really). People Magazine reports she leaned on Belichick’s steady presence as her secret weapon.
Belichick—who notoriously shuns the spotlight outside Gillette Stadium—made a rare public appearance. Dotdash Meredith sources confirm the coach slipped into a front-row seat just as Hudson took the stage in her signature red gown. Spectators tell us he stayed until the crowning moment, offering a supportive nod and a congratulatory embrace afterward. Hudson later told People, “Seeing him in the audience reminded me that I’m more than this pageant—and that I have someone cheering for me, no matter the outcome.”
If you’re scratching your head wondering why a football guru would back a beauty queen, here’s some context: The coach has been romantically linked to Hudson since spring 2023, with their relationship first spotted at a Gillette Stadium charity event (per insider accounts). While Belichick rarely acknowledges his personal life publicly, this appearance underscores how much Hudson’s pageant journey means to him—and perhaps hints at a softer side to his famously intense game-day demeanor.
Miss Maine USA isn’t just a local contest—it’s the gateway to Miss USA, with the national finals set for late January in Dallas. Hudson’s heartfelt advocacy for mental health, combined with her on-stage confidence, reportedly earned her one of the top spots among 25 contestants. Though the ultimate crown went to another finalist, Hudson’s performance highlights her growing profile—and cements her coach’s cross-industry support.
So there you have it: gridiron meets glam, and Belichick proves he can wear more than a hoodie when love calls. Hopefully that wasn’t too convoluted—consider yourself officially enlightened. Next time you see the Coach on the sidelines, you’ll know exactly whose name he’s cheering.
Sources: Celebrity Storm and People Magazine, Dotdash Meredith
Attribution: Creative Commons Licensed